HIPAA-aware workflow • Captions by default • Mobile-first formats
Dental Video That Builds Trust and Increases Bookings
Most patients hesitate because they don’t know what to expect. We produce short, honest videos—first-visit walkthroughs, provider/practice highlights, patient stories, and premium-service explainers (like Invisalign®/clear aligners)—so new patients feel confident choosing you.
Start Here: The 3 Assets That Move New-Patient Numbers
New-Patient Education Library
Plain-language videos that answer “What happens?” and “Am I a candidate?” — first visit, comfort/sedation basics, benefits/membership, insurance vs in-house plans.
Provider & Practice Highlights
60–90s videos that humanize your clinicians and your standard of care.
Patient Story Hub (Testimonials)
Respectful, short patient stories that describe expectations, comfort, and outcomes in their own words (no medical claims).
Suggested Starter Set (7–9 videos):
First-Visit Walkthrough
Comfort & Sedation Basics
Membership/Benefits
Insurance 101 (short)
Meet the Doctor (1–2)
Patient Stories (2)
Premium Service Explainer: Invisalign®/Clear Aligners
Micro Outcomes:
Fewer fear/price objections
More kept appointments
Higher acceptance on common treatments
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Invisalign®/clear aligners, implants, veneers, whitening. Cover candidacy, steps, sensation, downtime, aftercare; no medical claims.
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Paperwork, X-rays, exam, cleaning; what to bring; parking.
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In-house plans; what’s included; easy sign-up.
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Options overview (plain language), who it’s for, safety basics.
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Waiting area, sterilization cues, operatories, friendly staff.
Your First 90 Days—Built for Trust & Bookings
Month 1 — Foundations
Intake: priority services + page placement
Script first-visit + comfort videos
Shoot Day #1: First-visit + Meet the Doctor + office b-roll
Month 2 — Trust in Action
Patient Story Capture (2) — screened, consented, 45–60s each
Premium Service Explainer: Invisalign®/clear aligners
Deliver: 6–8 clips + vertical cutdowns + thumbnails
Month 3 — Scale & Review
Shoot Day #3: 2 more premium service explainers (e.g., implants, veneers) + office tour cutdowns
Placement + performance review; next-quarter slate
01
Strategy Call
We learn your goals and identify the videos that will move the needle.
02
Build & Shoot
We handle scripts, scheduling, filming, and editing—end to end.
03
Publish & Grow
We equip you with formats that work everywhere—site, social, ads, and email.
Website: Services pages, new-patient, homepage trust sections
Google Business Profile: Short posts improve profile quality and recency
Email/SMS: New-patient confirmations, aftercare basics
Waiting Room: Captioned loops (silent) for comfort, membership, tour
Social: Short verticals for IG/FB/TikTok/YouTube Shorts
Where These Videos Go (and Why It Matters)
Pick the Plan That Fits Your Practice
Trust Starter (Quarterly)
First-Visit Walkthrough • Comfort & Sedation Basics • 1 Provider Highlight
Patient Stories (2 × 45–60s)
Premium Service Explainer (1): Invisalign®/clear aligners
8 social/GBP cutdowns + captions + thumbnails
Request a Custom Proposal
Premium Services Growth Kit
Premium Service Explainers (3): e.g., Invisalign®/aligners, implants, veneers/whitening
Patient Stories (4 × 45–60s) across those services
Practice Highlight (1): “Why Patients Choose Us”
12 social/GBP cutdowns + waiting-room loop + placement guide
Request a Custom Proposal
Authority & Reviews Engine (ongoing)
Patient Story Capture (6 per quarter) + 18 shorts
Service Explainers (5 per quarter) (mix premium & common)
Provider Highlights (2 per quarter) + Membership/Benefits refresh
Quarterly performance review + GBP/social calendar
Request a Custom Proposal
All packages include: captions by default, accessibility checks, reviewer approval before publish, and consent workflow (HIPAA-aware; no PHI).
See How It Looks in Practice
Types of Videos
First-Visit
Walkthrough — 60s
Comfort & Sedation
— 45s
Patient Story: Aligner Journey — 60s
Invisalign®/Clear Aligners: What to Expect — 60s
Membership/Benefits
— 45s
Meet the Doctor
— 60s
Proof You Can Use on Day One
Clear expectations, comfort-first messaging, and accessible deliverables.
Patient-friendly scripts (plain language, calming tone)
Captions, large readable fonts, contrast checks
Comfort & sedation explainers (no medical claims)
Premium-service explainers for informed consent & fit
Distribution help: website, GBP, email/SMS, waiting room
Reviewer approval before anything goes live
“Relaxed set, quick turnaround, edits on point—and the final videos were exactly what we hoped for.”
— Apex Dental Partners
Frequently Asked Questions
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No. We cover expectations, candidacy, comfort, and aftercare in plain language—approved by your reviewer.
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Pre-screen with prompts, obtain documented consent, avoid PHI, and keep stories respectful and specific.
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Most are 45–90 seconds. We also deliver vertical shorts for social and GBP.
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We batch filming. Typical on-camera time per provider is 15–25 minutes; patient stories 10–15 minutes each.
Our strategy session is complimentary. We proceed only if you’re comfortable with the plan and consent steps. We avoid PHI, use documented consent for patient stories, and route all videos through your reviewer before publishing.
